INDEPENDENT FOOD INTELLIGENCE · BUILT FOR INDIA
✓TRUEBITE.FOOD, DECODED Explore approved picks ↗
A clearer way to shop

The label says one thing.
Know what’s really inside.

Independent food intelligence for Indian shoppers. Understand nutrition, ingredients and label transparency before you choose.

A / BOnly approved grades featured
3 lensesNutrition · Ingredients · Transparency
Evidence-ledSources shown on every assessment
TRUEBITE REVIEWED✓
KNOW
YOUR
FOOD.
INGREDIENTSDECODED
NUTRITIONASSESSED
CLAIMSCHECKED
KNOW BETTER. EAT BETTER.
START WITH THE PACK

What are you looking at?

Search products approved by TrueBite, or look up a barcode to submit a product for review.

Can’t find your product?Look it up by barcode and submit it for independent review.
THE APPROVED EDIT

Better choices, clearly explained.

Only products that pass TrueBite’s publication checks appear in this directory.

✳

Our first approved picks are being reviewed.

We are validating our category-specific scoring framework and verifying current product labels before publishing grades. A product is not approved simply because its data appears in an external database.

See how TrueBite evaluates products →
THE TRUEBITE STANDARD

Three assessments.
One clearer decision.

Nutrition, ingredient composition and label transparency remain separate. One cannot hide the weaknesses of another.

01 / NUTRITION
◒

Nutritional grade

ABCDE

A category-specific assessment using declared nutrition per 100 g or 100 ml. Only validated A and B products may enter the public directory.

Category-specific · Version controlled
02 / INGREDIENTS
❧

Ingredient profile

StrongModerateNeeds scrutiny

We explain ingredient roles, added sugars, fats, additives, allergens and relevant processing context. An additive is not automatically harmful because it has a technical name.

Evidence-led ingredient review
03 / TRANSPARENCY
▤

Label transparency

HighModerateLimited

We assess whether essential product information is available, readable, current and consistent across the evidence sources we reviewed.

Source links · Date verified
Important: TrueBite evaluates declared product information. We do not claim independent laboratory verification unless testing has actually been performed. Our assessments are informational, not medical advice.
MAKE THE COMPARISON

Compare what matters.

Compare approved products across nutrition, ingredients and transparency.

0 / 4 selected
Comparison will become available when products complete TrueBite’s validated A/B publication process.
INGREDIENT NOTES / 001Understand
the small print.
Read beyond
the claim.
THE INGREDIENT GUIDE

Every ingredient has a story.

Explore plain-language explanations of common ingredients, food additives, sweeteners and allergens—without fear-mongering or unsupported claims.

Whole grainsSweetenersEmulsifiersPreservativesFood coloursDietary fibre
Our evaluation approach →
TB
ASK TRUEBITE · PREVIEW

Food labels, in plain language.

This prototype answers common questions about our methodology. A live AI assistant will be connected only after a secure server-side AI service and reviewed product database are configured.

Ask about nutrition, ingredients or our review process.
ABOUT TRUEBITE

Know better.
Eat better.

TrueBite is an independent packaged-food discovery and evaluation platform being developed for Indian consumers. Our goal is to make the information on food packaging easier to understand and compare.

Brands cannot buy a rating, edit an assessment or pay to change a grade. Any future sponsored placements will be separated from organic recommendations and clearly identified.

01 / INDEPENDENT SCORING02 / CLEAR EVIDENCE03 / HUMAN REVIEW